384. How to Sign an Ebook

I was involved in a book signing years ago, and had/will have two at Westercon. [Two weeks from now as I write this, one week ago as you read it.] Which begs the question — how do you sign an eBook? I’ll answer that below, but first . . .

Jandrax came out in 1978, and the Stacey’s book store in the local mall invited me to do a signing.

READERS PLEASE NOTE: THIS POST HAS BEEN HIJACKED BY REALITY.

After writing that last sentence, I did a quick internet search to see what happened to Stacey’s. I knew it disappeared later, but I couldn’t remember what year. I discovered that my Stacey’s was a spin-off of the well known San Francisco store and I had to work my way through obituaries to that great institution. I finally found someone who knew the fate of my local store. It closed in 1994. To quote my source

 . . . in 1994, Borders and Waldenbooks joined forces – and like a tidal wave of orcs, they swept across the land, mercilessly engulfing independent bookstores. Ashes to ashes, Stacey’s.  RIP, The Bookstore in Modesto.

Waldenbooks? I had completely forgotten them. They used to be at the other end of the mall, but they too are gone with the wind. I liked that store. I also liked both of the Borders stores that were within driving distance. Barnes and Nobel wiped them out years ago.

The upside is that Barnes and Nobel is also a fine bookstore with two local outlets. Today it is beleaguered by Amazon. If they go I’ll miss them, too.

I also miss The Bookstore, a true independent in another location across town. It was replaced by a Christian bookstore. The Christian bookstore went out of business later. Apparently, not even God can fight The Big Book Monopoly.

Because I like old books, and because I am usually short of cash, I shop at used bookstores. There are half a dozen in my five county area, but I also know of another ten, all of which have gone bankrupt in the last two decades. Ironically, when I want an old book that isn’t available locally, I buy from used bookstores on the internet — brokered by Amazon.

If you want to buy my latest novel, Cyan, you have to go to Amazon for now, where you can download it or order it in paperback. On July 17 it will become available everywhere. That is, everywhere on the internet.

The internet giveth, and the internet taketh away. That’s not a battle cry, just a recognition of the reality of change.

So back to what I was saying:  Jandrax came out in 1978, and the Stacey’s book store in the local mall invited me to do a signing. It was great fun, although most people stopped, smiled, looked, and left without buying a copy.

When things got slow, the manager explained some of the financial realities of his life. He said that when books came in, and didn’t sell, it would cost too much to send them back. They simply ripped the covers off and sent them back instead, for full credit against their account. Then they threw the coverless books into the dumpster.

He pulled a copy of Silmarillion, just published, off the shelf, tore off the cover, and gave it to me. He said he would return the cover and it wouldn’t cost him a dime.

I took it. I didn’t want to insult my host, but I felt guilty at the time, and I still do. It sits on a shelf in my library, an odd souvenir of my book signing. I still haven’t been able to force myself through it, so it remains unread. Tolkien without hobbits is a hard go.

I thought of that event three years later when A Fond Farewell to Dying came out with a cover that was — not beautiful. It didn’t sell. I had a vision of book store managers everywhere taking one look at the cover, deciding it wouldn’t sell, ripping it off for credit, and tossing FFTD into the dumpster, as unread as my copy of Silmarillion. Maybe that is just me making excuses.

Maybe not.

So here we are, back in the present. I have two book signings coming at Westercon, and Cyan is primarily an eBook. What to do? EDGE, my publisher, allows me to buy print-on-demand copies, so I ordered 50. I’ll keep some for myself and take the others along.

For the other thousand people at Westercon, I am making up a half-page, double-sided sheet with a thumbnail of Cyan’s cover, the Westercon logo, and a sample of text from chapter one. It amounts to a come-on for the eBook and a weird souvenir for those who attend Westercon. At least it gives me something to sign at the “book” signing.

Still, it was more fun signing a physical book.

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